One of my many pet peeves about meeting posters is the habit of placing logos at the top, where they ruin aesthetics and crowd the title. The practice is encouraged by almost all of templates on the internet, by mentors who think it’s cool, and of course by the funding institutions, colleges/universities, and conference organizers who want to see their logos featured. Here’s an example showing why it’s awful:
If you absolutely must include a logo on a poster, corral them into a small area at the bottom of the poster, like this:
Please share this post with anyone who might be at risk for logo abuse. Do it for the children.
If you want more tips on poster design, please see my Designing conference posters page. (Warning: it’s not brief.)
I produced these photographs to help out a local non-profit, aFewSteps.org, which was in need of catchy images to illustrate posts on green topics. I used a “green footware” theme to complement the “green steps” logo I designed for them (see previous post).[smugmug url=”http://photography.colinpurrington.com/hack/feed.mg?Type=gallery&Data=18623339_bQ7tkg&format=rss200″ imagecount=”15″ start=”1″ num=”15″ thumbsize=”Th” link=”smugmug” captions=”false” sort=”false” window=”false” smugmug=”false” size=”M”]
Posted in Photography
Tagged afewsteps.org, awareness, conservation, ecological, education, energy, environmental, graphic design, green, logo, oil, plastic, shoes, steps, sustainability, water
Here’s a logo I designed for a local non-profit, aFewSteps.org:
Design features a few green steps (in the right direction, I might note) inside a soothingly blue Earth. Font all blue so that green footsteps pop, and together evoke the sense that our small actions toward sustainability can leave large prints…if we can just con others to be like minded. Logo is supposed to look bright and youthful so as to appeal to a slightly younger demographic (we need youth on board, since our planet will be all theirs in a generation). I thought this logo might work nicely with photographs of actual people taking green steps (like in this draft banner for web site header).
Posted in Graphic design, Photography
Tagged afewsteps.org, awareness, conservation, ecological, education, energy, environmental, graphic design, green, logo, oil, plastic, sustainability, water